The X Factor - Your Personal Brand Story Workshop

The X Factor - Your Personal Brand Story

Know Your Value - Make Sure THEY Know it too…

In ever changing times one thing is certain – you must know your unique Brand DNA, what sets you apart and how to communicate it to others in a powerful way.

If you can’t sell your own value, nobody else will…

We all bring something special to the table – skills, knowledge, talents, etc. But there’s that elusive “X Factor” – who we truly are and what our real value is to the company we work for, or want to work for. How do we discover it? And once we do – how do we transform it into a powerful personal brand story that showcases our unique, indispensable value?

In this workshop participants will:

1. Identify their core knowledge, talent and skills – the obvious and not so obvious.

2. Discover their own, unique “X Factor” (and EVERYONE has one!)

3. Create their personal “X Factor” statement to be for performance reviews, LinkedIn summaries, networking, interviews, pitching and more.

Agenda:

• 5:30 PM - 6:00 PM: Registration
• 6:00 PM - 7:30 PM: Workshop
• 7:30 PM - 8:00 PM: Networking